Ideation, slogan, copywriting, visual concept, video and photography concept, project timeline, art direction and graphic design. FELFEL is well known for providing healthy and quick b2b lunch solutions all over Switzerland. Their high quality office coffee solution, however, is less known and not yet associated with the mother brand. In this campaign, the connection is established by »marrying« both brands in wording, visually and typographically.

Not only did I design the brand marriage, I hat a LOT of other ideas how to improve the brand connection …